You find the most important thing that really grabs you, and put it right up top. Don't bury the lead. Put it at the top. Best thing to do. Never go wrong that way. It's an immutable law of journalism. It just always works. - Kurt Loder

Whomever you are going to interview, you have to be interested in what it is you want to know from them. You have to be interested in the subject. - Kurt Loder

Well, news is anything that is interesting, that relates to what's happening in the world, what's happening in areas of the culture that would be of interest to your audience. - Kurt Loder

Well, in features, and in writing especially, it's often the style of the writer comes in. - Kurt Loder

Well, a lead is the most important thing about the story. - Kurt Loder

Unless you are doing a feature piece, which is going to be longer, and you have more time to get into stuff. - Kurt Loder

Television's very dependent on images. That's not what news is. - Kurt Loder

in Age Quotes  view related quotes

Television's not going read stories to you. - Kurt Loder

Some of the most important stories do not lend themselves to television treatment. - Kurt Loder

So, yeah, I think it had a major effect. I think in franchising younger people, it was just an idea that is never been trotted out before, but it makes perfectly good sense. - Kurt Loder

So you shouldn't really flatter yourself that they want to be your buddy. They do not. Generally. They want you for some reason or other, and you just have to fend that off all the time. - Kurt Loder

So no one should rely on television either for their knowledge of music or for news. There's just more going on. It's an adjunct to the written word, which I think is still the most important thing. - Kurt Loder

in Knowledge Quotes  view related quotes

Rewriting is a large part of the whole job. And get rid of stuff that is not working. Just pare it down until it's a beautiful thing you can hand in, probably late, to your editor. - Kurt Loder

It's not a good thing to be friends with people you are covering. There's just no point in doing it. It's tempting, but they're not going to consider you their friend anyway. They just know that you are somebody that can do something for them. - Kurt Loder

It's gonna be short if it's news; put it at the top. Style's not an issue, just make it news. - Kurt Loder